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Technical insights and deep-dives in Academy.

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Ch1. The Meaning of Appraisal and Its Core Principles

May 12, 2026 · OIYO Editorial

The definition, purpose, and necessity of real estate appraisal; core appraisal principles; the difference between value and price — Lecture 1 of the Appraisal Theory Fundamentals series.

Magazine / Academy

Ch1. Introduction to Behavioral Economics — Why Humans Make Irrational Decisions

May 4, 2026 · OIYO Editorial

Behavioral economics explores why people consistently deviate from the rational-agent model. This chapter introduces Kahneman and Tversky's Prospect Theory, loss aversion, anchoring, mental accounting, and status quo bias — along with the nudge framework that turns these insights into policy.