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Magazine / Mind & Psychology

Dunbar's Number: The Limit of Friendship

Dec 5, 2025 · Robin Dunbar

You might have 5,000 friends on Facebook, but your brain can only handle about 150. The cognitive limit of human connection.

Magazine / Mind & Psychology

Baader-Meinhof: The Frequency Illusion

Dec 3, 2025 · Psychology

You buy a red car, and suddenly you see red cars everywhere. The world didn't change; your attention did.

Magazine / Mind & Psychology

Paradox of Choice: Less is More

Nov 19, 2025 · Barry Schwartz

We think more choice means more freedom and happiness. But too much choice leads to paralysis, anxiety, and decision fatigue.

Magazine / Mind & Psychology

The Curse of Knowledge: Experts Cannot Teach

Nov 17, 2025 · Chip & Dan Heath

Once you know something, it is impossible to imagine what it is like *not* to know it. This makes it incredibly hard to explain things to beginners.

Magazine / Mind & Psychology

The Peak-End Rule: How We Remember

Nov 15, 2025 · Daniel Kahneman

We don't remember the average of an experience. We only remember the most intense moment (the peak) and the end. How to hack your memory.