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Magazine / Mind & Psychology

Paradox of Choice: Less is More

Nov 19, 2025 · Barry Schwartz

We think more choice means more freedom and happiness. But too much choice leads to paralysis, anxiety, and decision fatigue.

Magazine / Mind & Psychology

The Curse of Knowledge: Experts Cannot Teach

Nov 17, 2025 · Chip & Dan Heath

Once you know something, it is impossible to imagine what it is like *not* to know it. This makes it incredibly hard to explain things to beginners.

Magazine / Mind & Psychology

The Peak-End Rule: How We Remember

Nov 15, 2025 · Daniel Kahneman

We don't remember the average of an experience. We only remember the most intense moment (the peak) and the end. How to hack your memory.

Magazine / Mind & Psychology

Broken Windows Theory: Order and Chaos

Nov 14, 2025 · Wilson & Kelling

If a window in a building is broken and left unrepaired, people will conclude that no one cares. Soon, more windows will be broken.

Magazine / Mind & Psychology

Dunbar's Number: The Limit of Friendship

Nov 9, 2025 · Robin Dunbar

Humans can maintain only about 150 stable social relationships. Beyond this, we need laws, religion, and corporations to organize.

Magazine / Mind & Psychology

Maslow's Hierarchy: The Pyramid of Motivation

Nov 5, 2025 · Abraham Maslow

Why do we act? Abraham Maslow argued that human needs are arranged in a pyramid. You can't worry about self-actualization if you are starving.