Mind & Psychology January 13, 2025 1 min read

Door-in-the-Face: Aim High

C
Cialdini Contributor

Reciprocity

Request 1: “Will you volunteer 2 hours every week for 2 years?” (No). Request 2: “Will you volunteer just once for 2 hours?” (Yes). By backing down from the large request, you appear to be making a concession. The other person feels obligated to reciprocate by agreeing to the smaller request.

C

Cialdini

Content Editor

지식 인큐베이터이자 전문 콘텐츠 크리에이터. 경영, 경제, 법률 및 실생활에 유용한 실무/자격증 중심의 깊이 있는 정보를 연구하고 공유합니다.